AI. Everywhere, in every pitch, every feed, every headline.

It’s hard to picture what it would actually look like in your business. It seems so complex, so broad. What shape, what form? Where would you even start?

So here is our answer

Almost every business could benefit from AI somewhere. That’s not the question.

The question standing in the way is: is it worth it? For you. In your processes.

That’s the question we help you answer. And when the answer is yes, it’s the only thing we build upon.
One process that costs you real money, effort, or time.
So essentially, we go from “AI” to “Value”. We try to make it easy.

You pay when the Value is delivered and holds the thresholds we agreed upfront, measured over a proving period we set together.

If it doesn’t hold, the attempt was free.

Before the call

Don’t contact us yet.

The first step isn’t a call. It’s finding the process where the Value would actually come from. Nobody knows your business the way you do; you just haven’t looked at it through this lens yet.

Below is one worksheet per team. Each lists the places Value usually hides: work that is being done and should not have to be, and chances that quietly get missed. Open the one that is yours and read it looking for your own week. Ten minutes, no email required.

Hold these three questions in your head while you read.

  1. How often does this happen? Per day, per week, per month.
  2. How long does it take each time, including the interruptions around it?
  3. What did the last mistake in this process cost, in money, in rework, or in a customer's patience?

You answer them in your head. That is the whole exercise.

Finance & AccountingExampleInvoices retyped into the ERP or accounting systemExplore moreSalesExampleThe follow-up nobody sentExplore moreOperationsExampleOrders arriving as PDF and retypedExplore moreCustomer ServiceExampleThe same ten questions answered again and againExplore moreHR & PeopleExampleCVs reformatted into the company templateExplore moreMarketingExampleAssets and documents nobody can find when neededExplore moreEngineering & ITExampleThe export-import ritual run every weekExplore moreManagement & Daily OperationsExampleThe Excel file holding the company togetherExplore more
Finance & AccountingInvoices, statements, month-end, chasing payment.6 areas
Invoice entryrecurring costThe invoice arrives as a PDF attachment, and someone opens it, reads it, and types it into the ledger line by line.
  • Supplier invoices retyped into the ERP or accounting system
  • The same supplier, spelled slightly differently each time
  • Cost centres guessed from the description
  • A folder of PDFs waiting to be entered
  • The credit note that took three emails to trace

How many invoices does your team enter by hand in a month?

Bank reconciliationrecurring costThe statement comes in, and someone lines it up against open items, one payment at a time.
  • Bank statements matched to open items by hand
  • Payments with no reference and a familiar amount
  • A customer who paid three invoices in one transfer
  • Round differences written off because finding them costs more
  • Month-end waiting on one unmatched line

How many hours does reconciliation take each month?

Month-endrecurring costEvery month the same ritual: export, paste, fix the formatting, check the totals, send.
  • Month-end reports assembled by copy-paste
  • Numbers pulled from three places into one sheet
  • A total that never matches the other report's total
  • Formatting fixed by hand every single month
  • The report finished days after the month it describes

How many days after month end is your report actually ready?

Expensesrecurring costThe receipts trickle in crumpled, photographed, or not at all, and someone chases, sorts, and codes every one.
  • Expense receipts chased and coded
  • A reminder email sent to the same three colleagues
  • Receipts photographed at quarter end, all at once
  • Mileage claims checked against a calendar
  • VAT recovered late or not at all

How many hours a month go into chasing and coding expenses?

Supplier pricesrecurring costThe new price list lands in the inbox, fifty pages in the supplier's own layout, and someone types the changes in.
  • Supplier price lists entered manually
  • Each supplier sends a different layout
  • Prices updated quarterly, if there is time
  • Old prices quoted because the update was pending
  • A margin that quietly shrank without anyone deciding it

What did the last wrong price on a quote or order cost?

Chasing paymentmissed chanceThe invoice went out, the due date passed, and the reminder waits until someone has a quiet afternoon.
  • Overdue invoices chased in batches, when there is time
  • Early-payment discounts that expired unused
  • A customer over their credit limit nobody flagged
  • Interest and fees never actually charged
  • The oldest open item is older than anyone admits

How much of your money is sitting past due right now?

SalesQuotes, CRM, tenders, follow-ups that never happened.6 areas
Rapportmissed chanceYou met them, you got on well, and then three weeks passed and neither of you picked the thread back up.
  • The follow-up nobody sent
  • Call notes that live in one person's notebook
  • A client who mentioned a deadline that nobody wrote down
  • The birthday, the new baby, the promotion you found out about too late
  • Warm leads that went quiet and were never chased

How many deals last year went quiet after a good first meeting?

Quotingrecurring costThe request comes in written in their words, not yours, and you rebuild the whole quote from a similar one you did last quarter.
  • Quotes rebuilt manually from customer emails and spreadsheets
  • Prices hunted down in a spreadsheet nobody owns
  • Last quarter's quote opened and edited into this one
  • Discounts applied from memory
  • A quote sent two days after the customer asked
  • The same product described differently in three quotes

How many hours a week does your team spend building quotes by hand?

Tender responsesrecurring costThe questionnaire has two hundred questions, and you have answered every one of them before, in a document you cannot find.
  • Proposals and tender answers written from scratch despite forty previous versions
  • The certificate scan hunted down again for every bid
  • Reference projects rewritten slightly differently each time
  • A deadline weekend spent assembling attachments
  • The approved answer from last time, reworded from memory

How many working days does one tender response take your team?

After the callrecurring costThe call went well, and now comes the part nobody enjoys: typing what happened into the system.
  • CRM entries typed after every call
  • Notes on paper that never make it in
  • Opportunities updated the day before the pipeline review
  • Two colleagues holding different versions of the same customer
  • Next steps that exist only in someone's head

How many minutes of typing follow each hour of selling?

Order handoffrecurring costThe customer says yes, and the order is keyed from the quote into the system, line by line, again.
  • Order confirmations keyed into the system
  • The quote and the order carrying the same content, typed twice
  • A special agreement that never reached delivery or invoicing
  • Handover emails asking what was actually sold
  • An order delayed because one field was missing

How often does an order need rework because something was keyed wrong?

Quotes gone quietmissed chanceYou sent the quote, they said looks good, and then nothing, and nobody called to ask why.
  • Quotes with no answer and no follow-up date
  • The competitor you lost to without learning the reason
  • Win rates nobody actually calculates
  • A price objection that was never passed on
  • Repeat customers who stopped ordering, unnoticed

How many open quotes from last quarter never got a follow-up?

OperationsOrders in, paperwork out, two systems that never talk.5 areas
Order intakerecurring costOrders arrive as PDF, as email text, as a photo of a handwritten note, and someone types each one into the system.
  • Orders arriving as PDF and retyped
  • Every customer orders in their own format
  • Article numbers translated from their catalogue to yours
  • Rush orders jumping the queue by phone
  • A mistyped quantity discovered at the loading dock

How many orders a week does someone type in by hand?

Delivery paperworkrecurring costThe truck leaves, the paper comes back days later, and someone matches, scans, and files every sheet.
  • Delivery notes and PODs filed by hand
  • Signed papers returned crumpled from the cab
  • A missing proof of delivery hunted weeks later for a dispute
  • Invoicing waiting on paperwork from the road
  • Archive boxes nobody wants to open

How long does it take to find one specific proof of delivery?

Double entryrecurring costThe two systems both need to know, so the same numbers get typed once here and once there.
  • Two systems that need the same data entered twice
  • A sticky note carrying data from one screen to another
  • Stock levels that disagree between systems
  • The weekly correction of what drifted apart
  • New staff taught which system to trust

How many fields get entered twice on a normal day?

Status relayrecurring costThe information exists, just not where the next person needs it, so a human carries it across.
  • Status updates a human copies from one tool into another
  • A morning round of calls to ask where things stand
  • The planning board updated after the fact
  • A customer promised a callback that requires three internal asks
  • Screenshots pasted into chat as reporting

How many times a day does someone relay a status by hand?

Early warningsmissed chanceThe delay was visible days earlier, in a mailbox, on a list, but you heard it first from the customer.
  • The bottleneck everyone felt but nobody measured
  • A supplier slipping gradually, noticed suddenly
  • Overtime as the default answer to peaks
  • Recurring failures treated as one-offs
  • The season everyone knows is coming, planned late

What did the last surprise delay cost you?

Customer ServiceThe shared inbox, the same ten questions, the customers who went quiet.5 areas
Repeat questionsrecurring costWhere is my order, how do I reset this, what does this error mean: the same answers, typed fresh every day.
  • The same ten questions answered again and again
  • Answers retyped instead of reused
  • The colleague who is the walking knowledge base
  • Peak days when response times quietly double
  • Standard replies stored in personal drafts

What share of yesterday's enquiries had a known answer?

Inbox triagerecurring costEvery morning someone opens the shared inbox and starts sorting: this one for billing, this one for returns, this one for who knows.
  • The shared inbox someone sorts every morning
  • Tickets categorized and routed by hand
  • Emails forwarded twice before reaching the right person
  • The urgent case found at the bottom of the pile
  • Attachments saved out and renamed one by one

How many messages pass through morning sorting each day?

Complaintsrecurring costEach complaint becomes a small writing project: check the history, weigh the tone, draft, soften, send.
  • Complaint letters drafted case by case
  • The case history reconstructed from three threads
  • Goodwill gestures decided inconsistently
  • A reply delayed because the right words were hard
  • Escalations living in one manager's inbox

How long does one written complaint take, start to send?

Quiet customersmissed chanceThey did not complain, they just ordered less, then later, then not at all, and nobody noticed the slope.
  • Falling order frequency nobody tracks
  • The cancellation that surprised everyone but the data
  • Complaint patterns never counted across cases
  • A key account whose contact person changed unnoticed
  • Feedback collected once, read never

How many customers went quiet in the last year without a call?

Buying signalsmissed chanceHidden in the support queue: someone asking whether the bigger version exists, answered helpfully, forwarded nowhere.
  • Upgrade questions answered and forgotten
  • A request for something you already sell
  • Renewal dates passing without a conversation
  • The happy customer never asked for a reference
  • Volume pricing enquiries left in the thread

How many sales hints reached support last month and stopped there?

HR & PeopleCVs, contracts, timesheets, candidates who drifted away.5 areas
CV reformattingrecurring costThe CV arrives in the candidate's own design, and someone rebuilds it page by page into the company template.
  • CVs reformatted into the company template
  • Photos cropped and margins fixed by hand
  • The same career summarised twice for two clients
  • Formatting time competing with interview time
  • A profile sent late because layout took the evening

How many CVs get rebuilt into your template each week?

Onboarding packsrecurring costOne new hire means a dozen documents, each opened, edited, renamed, and sent in the right order.
  • Contracts and onboarding packs assembled from Word templates
  • Find-and-replace of the last new hire's name
  • The checklist that lives printed on a desk
  • Accounts requested by email, one by one
  • First days spent waiting for access

How many hours of paperwork does one new hire create?

Timesheetsrecurring costMonth end approaches and the chase begins: who has not handed in hours, and who wrote them wrong.
  • Timesheets chased and retyped for payroll
  • Paper hours deciphered and keyed in
  • Overtime rules applied from memory
  • Corrections after payroll already ran
  • Hours arriving after payroll's deadline

How many hours does timesheet collection cost per payroll run?

Letters and referencesrecurring costAnother leaver, another blank page: the reference letter written from scratch, carefully, again.
  • Reference letters written from scratch
  • Confirmation letters produced on request, one by one
  • Phrases borrowed from the last letter that fit
  • A backlog of promised certificates
  • Sign-off rounds for two paragraphs

How many letters and certificates do you write per month?

Candidate driftmissed chanceThe good candidate said yes in the interview, and while the paperwork took its week, another offer arrived first.
  • Applicants waiting days for a first reply
  • Interview feedback collected by chasing people
  • The silver-medal candidate never contacted again
  • Offer letters slowed by internal sign-offs
  • The withdrawal you learned about too late

How many candidates dropped out during waiting time this year?

MarketingProduct copy per channel, the asset hunt, proof nobody wrote down.5 areas
Product contentrecurring costEvery product needs its words, per shop, per channel, per language, and every word is typed by someone.
  • Product descriptions written per SKU, per channel, per language
  • Specifications copied from supplier sheets
  • Descriptions drifting apart between shop and catalogue
  • Translations waiting in a colleague's queue
  • New items launched with placeholder text

How many items are waiting for content right now?

The asset huntrecurring costThe logo in the right format, the photo in high resolution, the current brochure: all exist, somewhere.
  • Assets and documents nobody can find when needed
  • Final_final_v3 chosen by best guess
  • The photo re-bought because the file was lost
  • Old versions circulating after the update
  • A shared drive only one person can navigate

How long did the last asset hunt take?

Reportingrecurring costThe month ends and the numbers are gathered by hand from every channel into one deck nobody enjoys making.
  • Performance reports assembled manually every month
  • Figures pasted from five sources into one file
  • Charts rebuilt instead of refreshed
  • The deck finished the night before the review
  • Metrics whose definitions differ by slide

How many hours does the monthly report take to assemble?

Unused proofmissed chanceThe delighted customer said it out loud, once, in a call, and no one wrote it down.
  • The case study everyone agreed to write, still unwritten
  • Praise buried in email threads
  • The webinar recorded once and never reused
  • Reviews nobody asked satisfied customers for
  • Numbers from delivered projects never collected

How many happy customers gave you usable proof last year?

Slow handoffmissed chanceThe campaign worked, the form was filled, and the enquiry aged in an inbox while the interest cooled.
  • Form fills answered days later
  • Leads passed to sales without context
  • Event contacts typed up weeks after the event
  • No agreement on which enquiries counted
  • The campaign judged without knowing what closed

How many enquiries last quarter waited more than a day?

Engineering & ITThe bridge that cannot be built, the workaround, the weekly export.5 areas
The missing bridgerecurring costThe two systems have never spoken, so people are the interface, and everyone has stopped questioning it.
  • The interface between two systems that “cannot be built”
  • A connector quoted at a price nobody will approve
  • Files moved by hand where data should flow
  • Reference numbers matched across screens by eye
  • Each side keeping its own copy of the truth

How many hours a week do people spend being the interface?

The workaroundrecurring costThere is a tool everyone routes around, carefully, the same way, every time, because touching it is worse.
  • The legacy tool everyone works around
  • A fix only one person knows how to apply
  • Steps performed in a strict order nobody wrote down
  • The server everyone fears restarting
  • New staff trained in the workaround, not the tool

How much time does the workaround add in a normal week?

Tribal knowledgerecurring costThe answer exists: in a wiki page from 2019, a closed ticket, or the head of the colleague on holiday.
  • Documentation scattered across wikis, tickets and one colleague's head
  • Setup instructions passed on verbally
  • The diagram that no longer matches reality
  • Search that returns everything except the answer
  • Questions answered by asking who to ask

How long does a new joiner need to become useful?

The weekly exportrecurring costEvery week, the same dance: export from here, fix the columns, import over there, hope nothing changed.
  • The export-import ritual run every week
  • A file format that breaks when a column moves
  • The ritual owned by exactly one person
  • Errors found only after the import
  • Monday mornings lost to the transfer

How many hours per week does the ritual consume?

Interruptionsrecurring costThe build is deep work, and the day is a stream of small questions that each cost twenty minutes of focus.
  • Access requests handled one by one
  • The same how-to explained to each new asker
  • Password resets interrupting project work
  • Small data pulls requested by other teams
  • Ad hoc fixes that never become tickets

How many interruptions does your team count in a week?

Management & Daily OperationsMinutes, approvals, the file holding it together, numbers that arrive late.5 areas
Meetings to minutesrecurring costThe meeting ends, everyone agrees it was useful, and the follow-ups begin their quiet fade.
  • Meetings that must become minutes, decisions and follow-ups
  • Action items remembered differently by attendees
  • The decision re-debated because nobody wrote it down
  • Minutes produced late or not at all
  • The same topic reopened in three consecutive meetings

How many decisions from last month have a written trace?

Approvalsrecurring costThe request is simple, the answer is obvious, and still it waits in an inbox for its turn.
  • Approvals that take days for ten minutes of work
  • Sign-offs bottlenecked on one traveller's inbox
  • Reminders as the real approval process
  • Work started before approval because waiting failed
  • Nobody sure where a request currently sits

How long does your average approval actually take?

The load-bearing filerecurring costThere is a file that runs the company, and one person who understands it, and everyone knows both things.
  • The Excel file holding the company together
  • Formulas nobody dares to touch
  • Copies emailed around in different states
  • A crash that would stop real work
  • Numbers in the file that exist nowhere else

What would a week without that file cost?

Knowledge walkoutmissed chanceThey handed in the laptop and the badge, and took fifteen years of how-things-work out the door.
  • Knowledge that leaves when someone leaves
  • Handover documents written in the final week
  • Customers loyal to a person, not the company
  • The retired colleague still called for help
  • Processes that exist only as habits

How many people are one resignation away from a crisis?

Late numbersmissed chanceYou learn how the month went in the middle of the next one, when the moment for steering has passed.
  • Decisions made on last month's picture
  • The gut feeling standing in for the missing report
  • Questions that take a week to answer with data
  • Targets reviewed after the quarter, not during
  • The number that surprised everyone at year end

How old are the numbers you steered by this morning?

If one of these hit a nerve, that’s your process. Bring it to the call and we’ll tell you within 30 minutes whether it’s worth pursuing, and what it would have to deliver to be worth it.

Already know which process is bleeding? Skip the homework.

Find out if it’s worth it
How the proving works

From “is it worth it” to a number.

Pick the process.

Yours from the worksheet, or the one we find together. One process.

Discovery.

Let's talk and map it, free of charge. You get to know us, we get to know you, your systems, and your goals, and together we evaluate whether it's worth pursuing.

Fixed build quote, with thresholds.

You know the price and the number the system must hit before anything is built. You pay when the Value holds the thresholds; if it doesn't hold, the attempt was free.

Sometimes the honest answer is “not yet, fix your data first.” You’ll get that answer for free rather than a build you’d regret paying for.

FAQ

The two things everyone asks.

“Who maintains it?”

It ships with monitoring, an evaluation suite, and documentation your own team can run. We stay on if you want us; you are not hostage if you don't.

“What does it cost?”

Discovery is free of charge. That's intentional: discovery is where we both find out whether this is worth doing, and we'd rather invest our own time in that answer than charge you before it exists. After it, a fixed build quote with the thresholds written in. You pay when the Value holds the thresholds we agreed. If it doesn't hold, the attempt was free.

Proof

What Value has looked like for others.

Regulated

MedChrono

AI that turns medical records into legally defensible timelines. Regulated, accuracy-critical, every extraction traceable to its source page.

Read the caseAdopted

Financial advisory automation

Client meetings become compliant advisory documents automatically, adopted across the practice for every client meeting.

Read the caseIn production

Sightline

Vision AI moderating marketplace listings in production, at volume. Real ML in production, not an API wrapper.

Read the case

The people on this page are the people on your project.

Dion Kasumi

Dion Kasumi

Solution Architect

Translating business goals into architecture.

Rina Bekolli

Rina Bekolli

Delivery Lead

Owning delivery from scope to handover.

Blina Retkoceri

Blina Retkoceri

Systems Engineer

Standing the systems up and keeping them stable.

Qendresa Potoku

Qendresa Potoku

AI Engineer

Building the models and the pipelines.

Elion Emrullahu

Elion Emrullahu

AI in Finance

Putting it to work inside finance teams.

No handover to a delivery team you never met. The engineers who map your process are the engineers who build it.

30 minutes

Find out if it’s worth it.

Bring us the process. Or bring us nothing but the confusion from the top of this page; that works too. 30 minutes, an honest read on whether it’s worth pursuing, and the number it would have to hit.

No newsletter, no drip sequence. One reply from an engineer, within one business day.